{"title":"BREED","description":"\u003cp\u003eGRAVEL AS YOU'VE NEVER FELT \u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eBREED redefines what a fast gravel bike should feel like: aero, super light, precise, and efficient in all kinds of race conditions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ca name=\"OLE_LINK1\"\u003e\u003c\/a\u003e\u003cspan\u003eThe BREED is not an adaptation of a road or adventure bike. It is a purpose‑built gravel racing platform, developed for modern competition where speed, control, and durability must coexist at the highest level. \u003c\/span\u003e\u003cspan\u003eThe previous BREED generation launched in 2022 was already setting benchmarks, introducing solutions that later became category standards such as oversized tire clearance, multiple integrated bottle mounts or a race‑focused geometry. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eThis racing legacy, proven over the years by consistent podium finishes in the main international gravel races, truly represents the DNA of the new FELT BREED.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"new-breed-frd-sram-red-axs-xplor","title":"BREED | FRD SRAM RED AXS XPLR PWR","description":"\u003cp\u003eFrom fast gravel roads to rough, unpredictable terrain, the new BREED FRD is built to keep speed high when conditions change, delivering stability and confidence at race pace.\u003c\/p\u003e\n\u003cp\u003eDeveloped and engineered as a complete gravel performance platform, the BREED FRD integrates aerodynamic efficiency, class‑leading low weight, and refined geometry to deliver a fast, controlled, and responsive ride over long distances.\u003c\/p\u003e\n\u003cp\u003eThe FRD model features super‑premium 12K carbon construction, resulting in the lightest and most advanced BREED frame. 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